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CRM Sales and Marketing module
Project duration: 6 months
Brief description
The project provides an overall solution for sales management in the APAC region. Solutions are currently implemented for two countries. In future, the solution will be rolled out for more countries. The application is implemented to support the business areas of marketing, sales & distribution, and master data management. It can operate online and offline. The project replaces local CRM solutions based on different 3rd-party providers.
Overview
- Industries pharmaceutical industry
- Specialist tasks Customer Relationship Management (CRM), Marketing, sales and distribution
- DV tasks standard software development
- System environment Business Intelligence, Client/Server, Enterprise Application Integration (EAI), Internet/Intranet, Service-Oriented Architecture (SOA), standard software: CRM systems
- Procedure model Scrum
- Development/ test tools MS Visual Studio
- Standard software Microsoft Dynamics CRM
Project period01.05.2012 - 31.10.2012
Contact
PTA GmbH Head Office
Weberstraße 2-4
D-68165 Mannheim
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