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Advertising Quantity Planning Tool: Adjustment of Quantity Calculations

Project duration: 2 months

Brief description

Further development of software for forecasting advertising volumes based on historical sales figures and other correction factors. The enhancement provides more realistic sales forecasts for new stores or stores that are currently undergoing conversion by compiling article groups. Previously, a correction factor was used for all articles in the store, which is replaced by the processing of an article group-specific value. To do this, the data model had to be adapted.

Overview

Project period26.11.2018 - 18.01.2019

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Marcus Rödiger, ein Mann mit braunen Haaren und Brille

Marcus Rödiger

Head of Consumer Goods & Retail

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